- Location Shanghai, China
- Status Design/concept
- Service Architecture
- Sector Retail
- Area 400,000m²/4,305,600ft²
- Client Confidential
We’ve put forward a proposal to refurbish and rejuvenate a popular mall in Shanghai’s Xujiahui district, cementing its position as a prominent landmark and exciting destination in the city. The complex comprises seven floors of retail provision centred around a domed glass atrium and flanked by two tall office towers.
Our scheme seeks to extend these existing facilities, enhance circulation and improve legibility. We’ve divided the mall into three branded ‘houses’: Satin House, focused around children and families; Damask House, aimed at teenagers and young adults; and Brocade House, for the luxury market. These share an overarching design strategy that references the region’s strong tradition of silk production and weaving through colours and a sense of fluidity inspired by bright flowing forms of silk.
We’ve also added a range of leisure and dining opportunities, including an exclusive rooftop members’ club; consolidated the ground-floor open-air ‘food street’ to create a focal point for the complex; and redesigned the fortress-like facade to be more welcoming, replacing the oppressive black glass and stone cladding with a spectacular glass facade inspired by delicately interwoven silk threads. The result will be a thoroughly reinvigorated shopping mall – a sensational, aspirational destination for tourists and locals alike.
Our aim is to create a place for all – young and old people alike, families with young children, kids out with their friends, older clientele looking for ‘advanced style’. Everyone will be welcome here.