Following an extensive consultation process, Make has developed proposals to revitalise the East Croydon area with significant new residential, commercial and public amenities. We’ve designed four buildings on Cherry Orchard Road, plus a new entrance and pedestrian bridge for East Croydon Station and a public square.
The hallmark of our scheme is a 171m-tall residential tower – a 56-storey vertical street with more than 400 new homes, a series of communal spaces and ground-floor retail that connects with the new station entrance. Clad in bronze anodised aluminium, it will be a dramatic backdrop for those arriving at the rail station. The other buildings comprise a 75m-tall boutique hotel with a restaurant, business centre, wellness centre and retail space; a 50m-tall office building with space for start-up businesses as well as a pub; and a low-rise housing block with a community centre.
This is a scheme with community at its heart, offering new homes, new employment opportunities and a new regional destination. The direct link to the station will attract investment and boost the local economy, while the landscaping – which sees some 35% of the site given over to public space – will improve interaction in the local community. It’s a smart, innovative design, one that’s setting a benchmark for mixed use architecture in both Croydon and London at large.
![#](https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-11.jpg?auto=format&crop=center&fit=crop&h=122&ixlib=php-1.2.1&w=210&s=25d1460f57f036869b9b3eaa67eb6e0c 210w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-11.jpg?auto=format&crop=center&fit=crop&h=244&ixlib=php-1.2.1&w=420&s=1efebcebc0f43e6c303414e2dffc338b 420w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-11.jpg?auto=format&crop=center&fit=crop&h=447&ixlib=php-1.2.1&w=768&s=3101b13cba04a014fb47870f321fc4ef 768w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-11.jpg?auto=format&crop=center&fit=crop&h=596&ixlib=php-1.2.1&w=1024&s=ede50730a70866d04e37ed7d33485b19 1024w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-11.jpg?auto=format&crop=center&fit=crop&h=815&ixlib=php-1.2.1&w=1400&s=73eb3b431ad3d02ca865d4bb162f6dcd 1400w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-11.jpg?auto=format&crop=center&fit=crop&h=931&ixlib=php-1.2.1&w=1600&s=3e75f9cb5fc91aaaa072c711284d3d9e 1600w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-11.jpg?auto=format&crop=center&fit=crop&h=1117&ixlib=php-1.2.1&w=1920&s=2cec99d0fcc186ba1b46343c6929a364 1920w)
![#](https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-12.jpg?auto=format&crop=center&fit=crop&h=123&ixlib=php-1.2.1&w=210&s=0dc531ed746f944bbc6ce87eadf9c612 210w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-12.jpg?auto=format&crop=center&fit=crop&h=246&ixlib=php-1.2.1&w=420&s=d3a163321c68d80e4c54735601fe4cf6 420w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-12.jpg?auto=format&crop=center&fit=crop&h=451&ixlib=php-1.2.1&w=768&s=1f99ad64666d670367610f9db40e5e00 768w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-12.jpg?auto=format&crop=center&fit=crop&h=601&ixlib=php-1.2.1&w=1024&s=9db8297c7e202c881c42869a2bf90551 1024w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-12.jpg?auto=format&crop=center&fit=crop&h=821&ixlib=php-1.2.1&w=1400&s=fa093afd2821efee9532c7a3cf0b43e9 1400w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-12.jpg?auto=format&crop=center&fit=crop&h=939&ixlib=php-1.2.1&w=1600&s=1134da25f3add2985d5e8ed742d60ef9 1600w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-12.jpg?auto=format&crop=center&fit=crop&h=1126&ixlib=php-1.2.1&w=1920&s=9d47171988f29b3a969c970152797f63 1920w)
![#](https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-7.jpg?auto=format&crop=center&fit=crop&h=143&ixlib=php-1.2.1&w=210&s=d4b2f80f4e8cebc1c73daa357370f6b9 210w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-7.jpg?auto=format&crop=center&fit=crop&h=285&ixlib=php-1.2.1&w=420&s=a08a137f9e8927bc4eac630cbdc96ac5 420w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-7.jpg?auto=format&crop=center&fit=crop&h=521&ixlib=php-1.2.1&w=768&s=3b00e1d13c4559afd15b79b0d430ba36 768w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-7.jpg?auto=format&crop=center&fit=crop&h=695&ixlib=php-1.2.1&w=1024&s=ec588bc78b79d2f8c65eb15873493158 1024w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-7.jpg?auto=format&crop=center&fit=crop&h=950&ixlib=php-1.2.1&w=1400&s=9f716effcb87bb783999f04e94add1b3 1400w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-7.jpg?auto=format&crop=center&fit=crop&h=1086&ixlib=php-1.2.1&w=1600&s=299f65828e1dfdeb97c559308b2aac94 1600w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-7.jpg?auto=format&crop=center&fit=crop&h=1303&ixlib=php-1.2.1&w=1920&s=0e223e9d64ec953f04c76f9f3fa35d54 1920w)
![#](https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-6.jpg?auto=format&crop=center&fit=crop&h=263&ixlib=php-1.2.1&w=210&s=f66904ee2f9b47e3ada11f1ef8d03080 210w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-6.jpg?auto=format&crop=center&fit=crop&h=527&ixlib=php-1.2.1&w=420&s=c75a2e1dd803d9bcec89cd0337d56d4d 420w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-6.jpg?auto=format&crop=center&fit=crop&h=963&ixlib=php-1.2.1&w=768&s=6b44be41b2d37db4b78f939e2d5f1358 768w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-6.jpg?auto=format&crop=center&fit=crop&h=1284&ixlib=php-1.2.1&w=1024&s=afd872529f46e3268f8941ab60034c8e 1024w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-6.jpg?auto=format&crop=center&fit=crop&h=1756&ixlib=php-1.2.1&w=1400&s=ba11e37c03fff9ad68f35069feb98e1c 1400w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-6.jpg?auto=format&crop=center&fit=crop&h=2007&ixlib=php-1.2.1&w=1600&s=024760e6325b9e1f1d119695ca1ed3bc 1600w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-6.jpg?auto=format&crop=center&fit=crop&h=2408&ixlib=php-1.2.1&w=1920&s=ca8631abba03da80bd10b723ed34536f 1920w)
The scheme will maximise the potential of this important site, which is critical to the future regeneration of Croydon’s town centre.
![#](https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-9.jpg?auto=format&crop=center&fit=crop&h=140&ixlib=php-1.2.1&w=210&s=7bf2ae95213afb9924ca164c5ec3e213 210w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-9.jpg?auto=format&crop=center&fit=crop&h=280&ixlib=php-1.2.1&w=420&s=8c3b013022d734f9108334d591fa5113 420w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-9.jpg?auto=format&crop=center&fit=crop&h=512&ixlib=php-1.2.1&w=768&s=5fa57f3252b506e461f39d2f8881213a 768w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-9.jpg?auto=format&crop=center&fit=crop&h=683&ixlib=php-1.2.1&w=1024&s=74b443608af1ae1e947428dd282eb49d 1024w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-9.jpg?auto=format&crop=center&fit=crop&h=933&ixlib=php-1.2.1&w=1400&s=e60e3a846af9d03de465a6954f44bd42 1400w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-9.jpg?auto=format&crop=center&fit=crop&h=1067&ixlib=php-1.2.1&w=1600&s=84fe2d59cee0b76774799d70b818ab8d 1600w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2018%2F01%2FMorelloLondon-Make-9.jpg?auto=format&crop=center&fit=crop&h=1280&ixlib=php-1.2.1&w=1920&s=1114aec0bd7e687c611763dfc77ea999 1920w)