![#](https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-2.jpg?auto=format&crop=center&fit=crop&h=158&ixlib=php-1.2.1&w=210&s=f408887cbe6d864321ac2e10c23b8547 210w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-2.jpg?auto=format&crop=center&fit=crop&h=315&ixlib=php-1.2.1&w=420&s=6fdd27ed24083ae3ba558204ad70c0c8 420w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-2.jpg?auto=format&crop=center&fit=crop&h=576&ixlib=php-1.2.1&w=768&s=c0612436bebec258a6ffcc839a1a6d07 768w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-2.jpg?auto=format&crop=center&fit=crop&h=768&ixlib=php-1.2.1&w=1024&s=e7b03d389376e75fe9c5f3396e4197bd 1024w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-2.jpg?auto=format&crop=center&fit=crop&h=1050&ixlib=php-1.2.1&w=1400&s=0ae8df29df7d84fc9af4a260c907bb8e 1400w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-2.jpg?auto=format&crop=center&fit=crop&h=1200&ixlib=php-1.2.1&w=1600&s=430c9f78f5f395295de12e80a944359e 1600w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-2.jpg?auto=format&crop=center&fit=crop&h=1440&ixlib=php-1.2.1&w=1920&s=192d2c55df89039cb523e6550830f39c 1920w)
This place is a platform for supporting the powers and freedoms of women. Its distinctive design and graphics serve to attract visitors and to disseminate ideas, while its profits keep it open in support of its worthy cause.
Apple Restoration
Washington’s first public library, built in a neo-classical style more than a century ago, houses the capital’s newest Apple store. The building lay disused for several decades until the tech giant leased it from the Washington History Society, refurbishing its façade and other historic detailing. The resulting spaces are beautifully restored, light and inviting for both Apple converts and new customers.
![#](https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-3.jpg?auto=format&crop=center&fit=crop&h=158&ixlib=php-1.2.1&w=210&s=27a759965fed8bbe1625aa3d61167fa6 210w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-3.jpg?auto=format&crop=center&fit=crop&h=315&ixlib=php-1.2.1&w=420&s=47e54b94474d3589d1b80624da439904 420w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-3.jpg?auto=format&crop=center&fit=crop&h=576&ixlib=php-1.2.1&w=768&s=565eb866db43cc760ad3e693aa4454ec 768w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-3.jpg?auto=format&crop=center&fit=crop&h=768&ixlib=php-1.2.1&w=1024&s=ed5e0e3cedb3b99d44e559a929b6b646 1024w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-3.jpg?auto=format&crop=center&fit=crop&h=1050&ixlib=php-1.2.1&w=1400&s=7bcc38a1cfdd2b0cfb95f2a7804c4581 1400w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-3.jpg?auto=format&crop=center&fit=crop&h=1200&ixlib=php-1.2.1&w=1600&s=b28229f51aa1eb19a315ecd11123896b 1600w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-3.jpg?auto=format&crop=center&fit=crop&h=1440&ixlib=php-1.2.1&w=1920&s=ec4243697994fae8b37dcad6eef6127e 1920w)
For the general visitors, Apple organises various events and workshops in the central atrium. Even if you are not there for the brand and its products, you can take a guided tour of the building and access parts which were never available to the public before. The tour concludes at the dedicated exhibition space in the basement, which tells the story of the library through various historic documents and photographs.
![#](https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-4.jpg?auto=format&crop=center&fit=crop&h=297&ixlib=php-1.2.1&w=210&s=f2e0bc2e979e3e5817c1db0db7ef3882 210w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-4.jpg?auto=format&crop=center&fit=crop&h=594&ixlib=php-1.2.1&w=420&s=520c9a615d3666879f5a3b6c4e8964cd 420w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-4.jpg?auto=format&crop=center&fit=crop&h=1086&ixlib=php-1.2.1&w=768&s=5101457b2150e1f6858c7893f30b4b1d 768w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-4.jpg?auto=format&crop=center&fit=crop&h=1448&ixlib=php-1.2.1&w=1024&s=bbe4bd9bbc24ca9cfe227cd898ee4a54 1024w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-4.jpg?auto=format&crop=center&fit=crop&h=1980&ixlib=php-1.2.1&w=1400&s=a6e23942e99cafc0080f03bc39961517 1400w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-4.jpg?auto=format&crop=center&fit=crop&h=2263&ixlib=php-1.2.1&w=1600&s=912fa5f728ad9fa04e673e3e4294c681 1600w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-4.jpg?auto=format&crop=center&fit=crop&h=2715&ixlib=php-1.2.1&w=1920&s=fdc354a6ca552f76c76ebbcd5dbc58ae 1920w)
![#](https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-5.jpg?auto=format&crop=center&fit=crop&h=158&ixlib=php-1.2.1&w=210&s=32f982ecf757026d07ca37136c155a68 210w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-5.jpg?auto=format&crop=center&fit=crop&h=315&ixlib=php-1.2.1&w=420&s=18986939b0961406b472e1411cdff006 420w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-5.jpg?auto=format&crop=center&fit=crop&h=576&ixlib=php-1.2.1&w=768&s=dcf63e60e78cfa9de2b4a685171696a1 768w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-5.jpg?auto=format&crop=center&fit=crop&h=768&ixlib=php-1.2.1&w=1024&s=9ec3624e22ce660b31c88a620c9dff32 1024w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-5.jpg?auto=format&crop=center&fit=crop&h=1050&ixlib=php-1.2.1&w=1400&s=6536085a1e500a843cced36fb2b55d73 1400w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-5.jpg?auto=format&crop=center&fit=crop&h=1200&ixlib=php-1.2.1&w=1600&s=986b812d09b8bcfdf9a84b232c14d321 1600w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-5.jpg?auto=format&crop=center&fit=crop&h=1440&ixlib=php-1.2.1&w=1920&s=a21ccba2e6b00efb90e1a1edd0c7978e 1920w)
In restoring the building, Apple has reinstated a new public place where anyone can visit, linger and learn. On one hand this is a story of private investment leading to gains for the local community. On the other, looking around the building, one wonders whether corporations are the best organisations to restore historic buildings. If the Carnegie Library was restored with public money it wouldn’t have had the ubiquitous Apple logo stamped over its classical entablatures.
Selling Dreams
“At Casper, we want everyone to sleep better and live better. So we created The Dreamery, a magical place in NYC where you can rest and recharge whenever you want.”
The above aspiration ventured beyond Casper’s mattress shop and created New York’s first ”dreamery” – a pay-per-minute daytime rest place outfitted with multiple nap pods. Visitors reserve 45-min slots via an online booking system and even receive complimentary pyjamas, beverages and refreshment facilities as part of their stay. This is an example of experiential retail as a service, where people purchase continuous access to a product without the need to own one.
![#](https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-6.jpg?auto=format&crop=center&fit=crop&h=158&ixlib=php-1.2.1&w=210&s=78bf873153a56067875334b172e0fd0d 210w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-6.jpg?auto=format&crop=center&fit=crop&h=315&ixlib=php-1.2.1&w=420&s=75c16098908c1d3288c084cf6db5960b 420w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-6.jpg?auto=format&crop=center&fit=crop&h=576&ixlib=php-1.2.1&w=768&s=944004afa9ea77ac60401b34a24685a9 768w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-6.jpg?auto=format&crop=center&fit=crop&h=768&ixlib=php-1.2.1&w=1024&s=f6beb8c0a0bb5d3fab86bafd9acc7c1f 1024w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-6.jpg?auto=format&crop=center&fit=crop&h=1050&ixlib=php-1.2.1&w=1400&s=d935eadd97c804155773346cd5145c03 1400w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-6.jpg?auto=format&crop=center&fit=crop&h=1200&ixlib=php-1.2.1&w=1600&s=586787ba414d82c8176a4ec076390ad8 1600w,https://make-arch.imgix.net/https%3A%2F%2Fwww.makearchitects.com%2Fwp-content%2Fuploads%2F2019%2F09%2FPart3-6.jpg?auto=format&crop=center&fit=crop&h=1440&ixlib=php-1.2.1&w=1920&s=baeb68da25a4ca42e4cc86f2db6f8042 1920w)
This space is used for leisure in its purest form, making the comfort of the afternoon nap widely available to the local working population. Would this lead to better working relationships, better business decisions and increased prosperity for the businesses around The Dreamery? Even if it doesn’t do that, having a few better-rested people is still a valuable service to society.
Conclusion
This series of articles focused on how retail property creates value in ways other than direct transactions. While today there are many examples of innovation and creative thinking in the retail world, it is important to identify how some of those have wider influences for our developments, public spaces and cities. The examples of spaces cited could almost be looked at as tools used to redefine a part of the city, to tell a story or to express an ideology.
Because of this, it can be argued that places of exchange will continue to occupy an important part of the built environment in the foreseeable future, reflecting our ever more complex needs and desires and shaping space accordingly. In doing so, they will affect the growth of the places around them, both financially and socially.
Rather than fighting to save outdated models or writing off retail spaces as a typology, we should be using them to communicate the values we have today and shape the world we want to live in tomorrow.